Tag Archives: B to B

HOW TO SET AND ACHIEVE GOALS

Goals Goals, Goals, Goals

I thought this was a great article “as-is” and wanted to share – it is from Michael Port http://www.michaelport.com/

——

These pillars are essential to success in any business, but especially important if you’re building your business on your own. They are:

1.      BUSINESS MODEL
2.      PLANNING, PROJECTS & SYSTEMS
3.      MARKETING
4.      MINDSET

In today’s lesson I’m going to give you specific exercises that will help determine your financial future. But first, I think it’s worthwhile to know why I created The Alliance – not because I want to sell it to you; but rather to start a conversation about what it really takes to learn what you need to know, AND build something remarkable (and profitable) with that knowledge.

I’ve been serving as an author, speaker, and mentor for service business owners for the better part of a decade and I’ve always been a bit skeptical of my industry. Over the past few years, I think it’s gone even farther off the tracks with inexperienced coaches offering mentoring programs, over-the-top hyped up events and too many silly and half-baked “3-easy-steps” type of advice.

I know that service professionals are in need of a lot more than a weekend event or a teleseminar lasting a few weeks. It’s great to get energized but it shatters your confidence when you come home and all the hype fades away.

Don’t get me wrong, inspiration and passion play a huge role in creating the life of your dreams. After all, I am “the guy to call when you’re tired of thinking small.” In fact, I wrote the book on it: The Think Big Manifesto.

But you also need real, concrete, actionable plans to serve as a vehicle for your passion if you want to succeed. I’ve taught thousands, tens of thousands actually, how to get more clients and the truth is; there is an unending source of tactical information out there but only those who are truly serious and committed to a long-term plan create remarkable (AKA: real marketable) businesses.

I wanted to do something about it. It’s one thing to sit around being annoyed by what I saw as the lack of real business-building programs but another to do something about it.

Anyone can tear something down; building something better in its place takes courage and commitment. If I was really going to be true to what I teach, I needed to create the solution.

I believe that I’ve done it in The Alliance. If you are serious, I mean very serious about creating the business and life that you really want then consider applying. It’s not for everyone. It’ll be hard work and I’ll challenge you. But it may be for you. If it is, that means I’m meant to serve you and I’ll do my best work with you.

In The Alliance, we always start with the most important habit an entrepreneur must develop: GOAL SETTING and the ACHIEVEMENT of those goals. It’s a basic concept but fundamental to success. I suggest you start with the same now.

Of course, the future is uncertain. You cannot always predict a result but when you set goals you:

Engage the power of a decision. Your Ferrari will go nowhere until you decide to shift into first gear.

  • Begin      to filter out the noise. When you know what you want, you can begin to      ignore the things that don’t support the achievement of your goals.
  • Conscious      and subconscious mind begin to work in unison to achieve your specified      objectives.
  • Are      able to model others who have achieved what you want. Only by being clear      about what you want can you locate the best mentors to model what they do.      It’s one of the fastest ways to succeed.

Great leaders always deal with reality. If you know where you are then you can map out where you want to go and how you will get there. Start with the two most important questions:

What’s working best in your business?

What aspects of your business are in need of the most improvement?

Now, look at how you currently spend your time by filling in the blanks to the following statements:

Over the past 12-months,             % of my time has been spent working ON the marketing, sales and growth aspects of my business.


Over the past 12-months,            % of my time has been spent working IN the business with clients.


Over the past 12-months,            % of my time has been spent on personal pursuits (friends, family, hobbies, etc.)


Over the past 12-months, on a scale of 1-10, I would rate my efficiency as a ________

 


How would you like to spend your time?

Over the next 12-months,             % of my time will be spent working ON the marketing, sales and growth aspects of my business.


Over the next 12-months,            % of my time will be spent working IN the business with clients.


Over the next 12-months,            % of my time will be spent on personal pursuits (friends, family, hobbies, etc.)


Over the next 12-months, the #1 thing I need to do consistently to be as efficient as possible is…


And, finally, how much money are you going to make over the next twelve months?

 

Over the next 12-months, I would like to earn $ ________ in gross revenue.


Over the next 12-months, I would like to keep my expenses below $ ________.


Over the next 12-months, I would like to earn $ ________ in profit from my efforts (gross revenue minus expenses).

That’s it for today. Remember to think big and embrace abundance. If you need to go back and do this exercise of thinking bigger about who you are and what you offer the world, do so now.

Know that the only true scarcity is your resistance to embracing your own true self, your hopes and dreams, your capacity to think big.

When you resist yourself you create false scarcity: I’m not enough. I’m not as good as . . . [pick a name]. It’s too hard. There’s no time. I can’t start because I don’t know how it will end. When you focus on what you are not, what you do not have, and what you do not (and often cannot) know, you focus on a self-induced scarcity.

Each of us is naturally abundant. To exist is abundant. Look inside and see the glory of who you are–more than good enough.

I’ll be back soon with a deep and inspirational message on how to get your mind right. You’ll need it so that you’re able to handle all of the success that comes from the goals you’ve set.

Keep thinking big,

Michael Port

Myth Of Decline: U.S.

Here is a great article I came across – something we don’t hear enough.

Take a quick look…

Myth Of Decline: U.S. Is Stronger and Faster Than Anywhere Else

By Daniel Gross of http://www.thedailybeast.com

It starts…”

Given the magnitude of the economic fall, it’s no surprise that declinism quickly emerged as the time’s chic intellectual pose. Left and right, highbrow and lowbrow, ideological and pragmatic, historians and futurists—all came to an agreement: the U.S. had a very slim hope of recovering from its self-inflicted blows. The lion was now a lamb, shorn of aggression and vitality, unable to compete with rivals like China. Much like Japan, which has endured two decades of stagnation and misery since its real-estate bubble popped in the late 1980s, the U.S. had fallen and couldn’t get up.

As is frequently the case, however, the conventional wisdom is wrong…….”

http://www.thedailybeast.com/newsweek/2012/04/29/myth-of-decline-u-s-is-stronger-and-faster-than-anywhere-else.html

Lifestyle Design, Life’s Choices, Goals….

I’m on a list from earlytorise.com and I often like their postings/messages. Good stuff from Early to Rise’s Craig Ballantyne !!

This is an example right from Early To Rise’s email – a great message and one that at least I identify with, I hope it helps you too. The bottom of the message is from another contributor and website called JasonLeister.com

FROM earlytorise.com  – May 17, 2012……….

“Get Started Early

I was lucky. Early in my teenage years I knew what I wanted my life to look like, and I went about designing it from that day. If you didn’t get started early on lifestyle design, the best you can do is start now. Today, Jason Leister shows you how.

Craig Ballantyne

You can’t change your genetics, but you can change your attitude, your persistence, your environment, the people you listen to and hang around with, and the things you do. You can change, so if you want to, just get started.

 


Lifestyle Design With Six Kids

By Jason Leister
When I first read Tim Ferriss’ book, The 4-Hour Workweek, I was pretty sucked in. Who wouldn’t want to work for only 4 hours a week?

As it turns out, I wouldn’t.

I derive a lot of meaning and pleasure from working hard. For me, creating something and sharing it with others makes me feel good. It is what I like to do.

But that’s just me. And that’s the point.

Designing your life means designing your life. Comments, questions and criticisms from others, while helpful, are largely irrelevant. The only thing that matters is how you want your life to go.

First, Step Inside Your Own Faraday Cage

In 1836, an English scientist, Michael Faraday, designed a unique device able to shield its contents from electromagnetic radiation. The device was aptly named, a Faraday Cage. Objects inside the cage were effectively cut-off from outside energetic interference, which proved very helpful in certain experiments.

If designing your life is an important priority for you, then the first step is to make sure that your goals, priorities and ideals for that life are in fact yours.

I started out life playing defense. That means I spent most of my time living up to other’s expectations of me.

Living like that doesn’t leave a lot of room for “lifestyle design” because frankly, you outsource that function to someone else… to everyone else actually.

Given my history, one of my (many) weaknesses is that I sometimes fall back into “dealing with what life dishes me” instead of actively creating my future.

This is irresponsible.

I know that sounds weak, but it’s the truth. I reveal things like this in public forums because it provides instant accountability for me. By telling a few hundred thousand people, I’m inspired to become a better version of myself.

Weird, but it works for me.

If you’re going to go to the trouble of designing your life the way you want it, then make sure you are clear about what you actually want.

This means cutting yourself off from the influence of what others might think about your decisions.

You have squash your need to “keep up with the Joneses” or anyone else, for that matter.

Why?

Well, the biggest reason is that there’s a good chance…

The Joneses Are Idiots

The average person just isn’t interested in living life at the level of excellence you probably are. So to look to them for anything (except for a good reminder of what not to do) is not helpful.

And so we go in search of people who do exhibit various levels of mastery in their lives. And that’s when things can get even worse.

It’s easy to look around at the lives of others and just accept that what they want for their life has anything to do with what you should want for yours.

It’s easy to be enamored by someone’s dedication to an ideal and think that you should exhibit that kind of dedication.

It’s easy to be impressed by the material wealth of someone and think you should have that too.

This is living life from the outside in, if you ask me. And I think that is a mistake.

How to Stand as a Giant Among Men

I’m of the firm belief that the only really responsible way to live life is to have the guts to live it exactly as you want.

Don’t want to make a million dollars? That’s your choice.

Don’t want to work 80 hours a week to be “successful?” Again, it’s up to you.

Want to wake up and spend 6 hours a day playing with your children while they’re young enough to still want to be seen with you? Go ahead.

To the average person, living your life with such blatant “disregard” for others might be interpreted as an extreme example of selfishness.

But to the average person, talking about the weather and what they had for dinner last night is interesting.

To me, having the guts and the clarity to live life as you see fit makes you a giant among men… or among women as the case may be.

The point is that your unique value as a human being deserves a unique expression in the world. And to do that, you need to live with a blatant disregard for the thoughts and opinions of others if you’re going to be a good steward of your gifts.

Are There Limits to This Lifestyle Design Thing?

As I sit here writing this, my five children (with a sixth expected any day) are milling around my house. One just woke up, another is pushing a stroller, and still another is outside watching the guy pulling weeds on our property.

This is how I want to live my life. I sit here and think, write and sell things. As the years go by, my vision for exactly how that’s supposed to look for me improves. My clarity improves. My focus improves too.

On certain days, the fact that some people think I’m nuts gets to me. But on my best days, I simply don’t care.

The hardest thing about “lifestyle design” isn’t actually the doing of it. It’s the pre-work that comes before the doing that can be challenging.

To get the right design for you, you have to be honest with yourself and respect yourself. What you want is valid. Period.

Understand that your decisions are your decisions.

Understand that your path is your path.

And know that your purpose is to spend your days walking that path as you see fit, no matter where it takes you.

That, to me, is a life well lived.

[Ed. Note: Jason Leister is an internet entrepreneur, direct response copywriter and editor of “The Client Letter,“ the daily e-letter from ClientsSuck.net, where he helps independent professionals create success. You can contact him via his website at JasonLeister.com.]

Do your clients know how much you care? (Per Joe Polish)

I take no credit for the following, this is from Joe Polish and his client….I just thought that it was good enough to pass along and share, FYI !!


 

Do Your Clients Know How Much You Care? (Or Will They Cheat On You With A Competitor?)

Posted: April 19th, 2011 under Business Building, Business Success, Carpet Cleaner Marketing.
Tags: , , , ,

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Joe Polish at April 19, 2011 : 11:00 pm

–>

Hey! :)

Quick question…

If there was a special way to engage with people who buy from your company (and it blocked
out competitors from ever being able to sell to your Clients)… would that help your business?

Obviously it would!

And here’s the kicker: Your competitors aren’t using this “secret idea” (yet)… and you have an
opportunity to TAKE ACTION and USE IT to get your customers buying more and more often
from YOU!

Want to know what the secret is and how to use it???

Well, it’s actually A LOT simpler than you may think.

In fact, watch this video and you’ll see how to use this awesome idea TODAY:

How are YOU going to use the idea shared in the video above to make more money and help your customers feel appreciated?

Leave a comment and let me know!

– Gina :)

P.S. It seems the resources section on http://www.ILoveMarketing.com is still under construction so if you’re gonna do this strategy you can get started with http://www.TeleCenterSignUp.com/JoePolish – – enjoy!

One Web Strategy Video 1

Yes, it is fresh to you, my first video.

http://youtu.be/gnyeZRXKuSc

OK, nothing fancy but hopefully you get my sincere thoughts about what I’m trying to do at www.onewebstrategy.com

Watch it here and now!

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